travel inspiration.

I came across the Burger King's new Whopper Virgins campaign (the above clip) via FarFar Academy blog this morning. It really made me envious of the researchers. It really made me want to travel even more than I already want. Whether this campaign was effective or not in terms of advertising, I could care less. It's a great idea, but at the same time, I don't think I'm crazy about the thought of introducing fast foods to small communities like that. It could really wreck the eco-systems of the natives.

Anyway, it really makes me think... It's really hard to believe that some areas are so remote they have no idea of what life is like outside of their culture. International pop culture? Forget it. Michael Jack-who? Kanye-what? The thought of someone not knowing how to pick up or eat a burger is all so strange to me. All so foreign. But then again, I'm seeing things through the eyes of a typical North American. Limited vision, limited knowledge, history and culture of anything outside of this continent.

The idea of experiencing something different, something foreign and new, really puts questions in my head though. This world is so diverse; why do we trap ourselves in such a life of routine and comfort? Why do we cringe at the thought of change? Whether they be cultural, environmental or biological changes, shouldn't we live to experience these differences? Why do we live to work? Shouldn't we work to live? Life's so short. Why waste it? Take that leap of faith. Whether we land or fall, isn't the experience worth it?

I've been feeling a little trapped in Toronto as of late. I thought taking a trip to Los Angeles back in September would really liberate that feeling. As much fun as I had there, it didn't help much. I think I need a break from the city to kind of reset my mind. I've been losing focus and inspiration. I need to bring some life back into my work. Not to mention my heart... Until I get the time to travel, I suppose documentaries and photos will have to hold me.